How to be a Brilliant
Everyone can have ideas. Sometimes the most unlikely people can come up with some total gems, and if the group work as a team – some amazing ideas can be untapped and made to work. This session is all about how to facilitate a brainstorm (large or small) to bring out the creative side of people and allow them to let themselves go.
The workshop includes all the structural practices that are important, but the real aim of the session is to arm potential brainstorm facilitators with very practical, instantly applicable tools to go and run a really successful and uplifting session that generates brilliant but sellable results.
Part 1 – 90 mins
Preparation – preparing yourself and everything you need to do before hand
The key structure of any brainstorm – large or small
How to warm up the group and level the playing field
Part 2 - 2 hours
Tools to stimulate great ideas
How to stop the negativity and bring in the ‘introverts’
How to keep the group energised
Ideal for Senior Account Managers, Account Directors upwards, Senior Media people and great for Planners of all levels. Up to 15 delegates Max.